Cookie Policy

Cookie Policy

1. What are cookies?

Cookies are small text files that are placed on your computer, a smartphone or other mobile device by websites that you visit or a browser. They are widely used to improve and facilitate browsing experience and enable users to move around websites and use their features. 

2. What types and categories of cookies do we use? 

  • First-party cookies – these cookies are installed and collected by the Website on and from the end terminal or device of the User; 

  • Third-party cookies - these cookies are installed and collected by second or third party websites on and from the end terminals or devices of users.

  • Session cookies - these cookies are temporary and enable websites to recognize their users and the information provided when they navigate through a website. Session cookies only retain information about a user’s activity from user’s device for as long as they are on the website. Once the web browser is closed, the cookies are deleted from user’s device. 

  • Permanent (persistent) cookies - these cookies remain in operation even after the web browser has closed. Cookies are not deleted after the session is over unless the cookie settings are configured for cookies to be deleted after the end of the session. These cookies are saved on the device of the visitor to the site and are used to remember website settings to enable the website owner to provide personalised user browsing experience. The lifetime of cookies is defined by your settings for the website or remain on the device until deleted by the User by clearing browsing history of his/her browser. 

  • Strictly necessary cookies - these cookies enable you to move around our website and use its basic features, such as accessing secure areas of the website. These cookies save information required for the website to function properly and to enable core functionality of our Website. These cookies do not require User’s consent under privacy laws nor do they collect personal information from your mobile device. The lifetime of cookies is defined by your opt-for or opt-out settings for the browser. You can block or restrict access to cookies under the browser cookie settings however this can impair functionality of the Website. Check the list of strictly necessary cookies.

  • Analytics cookies - these cookies track how you use, navigate and interact with our Website. These cookies do not collect personally identifiable information (PII), i.e. information that enables identification of a user. The cookies enable us to collect information about your device, web browser you use, your approximate location and how you use our Website service (source traffic and websites from which you visit our Website, your browsing activity in terms of which websites you visit and for how long, is this your first visit to our Website, etc.) also demographics data such as age or gender. Thanks to it, we can prepare reports and statistical metrics which can help improve your use experience on our Website. We use Google Analytics, and some information collected are transferred to a Google server; for more about analytical cookies see the list below. (for more information see Section 8 below); 

  • Advertising cookies - we wish to display advertising that is targeted, personalised and customised to your preferences and interests and collect information on its effectiveness. For this reason, we and our partners in advertising use various cookies. They are used to track traffic on the Website. Some of these cookies enable tracking of your activity or behaviour on our Website (like products or items viewed), collect information to customise or personalise third party advertising. In this way you can see our advertising banners on other websites that are customised or personalised to your preferences (i.e. if you browse for our products the advertising of these products can pop up in other websites domains. The lifetime of these cookies is up to 14 months. 

3. Security

The mechanism of cookies does not allow for downloading any personal data or any confidential information from the User’s device. It is virtually impossible to transfer viruses, Trojan, spyware or malware to the User’s Terminal Device. 

First-party cookies - these first-party cookies used by the Data Controller are safe for the User’s terminal devices. 


4. Purposes for which Cookies are used

By using our Site, you consent to our privacy policy. By default, browsing software enables placing cookies on your terminal device. This ensures access to all functions or parts on our Website. At any time a visitor to our Website may change browser settings if you do not wish to receive any cookies. If you wish to restrict or block the cookies which are set automatically by our Website, or indeed any other website, or to consent each time under privacy and security settings for cookies to be placed on your device, you can do this through your browser or Website settings or banner available at our Site. 

Access to the Website - the Data Controller may store information about the User's preferences and settings regarding the Website in Cookies in order to improve site performance and facilitate user experience on the Website. 

PROFILING: Your personal data will be profiled and matched to your preferences or interests depending your activity on our Website, content or items viewed based on collected statistics on your website behaviour aimed to improve Site performance. Data Controller may use profiling. 

Statistics and analytics – Data Controller and third party service providers use cookies to collect and process the collected information for the statistics and analytics analysis. They include Site traffic metrics, information on end User’s terminal devices and Users’ Website behaviour, and also demographics data which pertain to age and gender. 

Advertising cookies - these cookies on our Website enable analysing user preferences based on how frequently you visit our Site, items and content viewed and articles read. The analysis of website behaviour enable the Data Controller to understand preferences and expectations of individual Users and provide more targeted content that will better match their individual interests and needs. In this way, the Data Controller can serve profiled advertising (like an ad customised based on the history of recently viewed articles on heart attacks) or other content, including articles, which will most closely reflect User’s interests or needs. 

Blocking or disabling cookies which allow for profiled advertising does not mean you will not see any advertising while browsing our Website. Instead, you will receive marketing content that is not related to the content viewed and irrespective of it. Serving multimedia services – the Website and external websites use Cookies to serve multimedia services to Users


5. Links to external websites 

Our Website has links to external third party websites. More detailed information is detailed below:

Analytics data provider - In order to get a better understanding of how our Website works, we collaborate with external providers of data analytics as indicated in section 8. 

For more information on how you data is used by third party partners, please see their website. 

For the full list of partnering analytics data providers, see section 8. 

Advertising partners – Data Controller’s advertising partners can use advertising cookies in order to display marketing content which, at their discretion, will best match User’s interest or that will best enable to analyse its efficiency. Our partners use their own cookies and use these cookies as outlined in their cookie policies (e.g. to target or provide any such targeted marketing content on websites served by these partners). Advertising cookies do not collect information which can identify you as an individual. They include

  • Your location or whether you clicked on our advertising and whether it lead to finalised purchase, etc. For full list of advertising partners, see section 8. 

6. Terms and Conditions for Website’s access to User’s terminal device 

The User can at any time change settings under privacy and security settings for Cookies, deleting and access to cookies set by our website including revocation of your consent (providing it is not to the contrary of the lawfulness of activity throughout the validity of consent). Information on disabling Cookies in most popular browsers and mobile devices are available at:

Firefox: https://support.mozilla.org/pl/kb/blokowanie-ciasteczek


Internet Explorer: https://support.microsoft.com/pl-pl/windows/usuwanie-plik%C3%B3w-cookie-i-zarz%C4%85dzanie-nimi-168dab11-0753-043d-7c16-ede5947fc64d



Given the multitude of technological solutions, it is not possible to provide precise guidelines on how specific terms and condition for storing or accessing cookies using the settings of all available websites end devices and software installed in this device. However, in most cases, it can be done by selecting "Tools" or "Settings" to configure cookie settings or manage privacy while browsing the Internet. 

Detailed information is usually provided by the manufacturer of a given device or browser in the instructions for use or on the relevant website. The User may at any time delete all Cookies placed on User’s device while vising our Website using the tools available on the User's Device used to browse our Website. 

7. Right to restricting or blocking Cookies 

Due to restricting or blocking storage and access to Cookies on User’s Device, you may not be able to use all functions and features of our Website.

We are not responsible for limited functionality of our Website due to restricting or blocking storage and access to Cookies by the User or visitor to the Site. 

8. Third Party Access to Cookies 

If you have given your consent, our Website uses Google Analytics. Google Analytics is a web analytics service provided by Google LLC, USA. Google Analytics uses cookies that enable an analysis of your use and behaviour on our Website. Google Analytics does not store or process personal information that could be used to identify a person. The information collected is limited to information on Your device, browser, location and how you use our Website (sites visited, frequency, duration and recurrence of your visits to our Website) and demographics data like age or gender. For highest security standards, we enabled IP anonymization feature in Google Analytics. 

  • 1. Provider: Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland 

Privacy Policy: https://policies.google.com/privacy?hl=de

Terms and Conditions: https://marketingplatform.google com/about/analytics/terms/us/

Consent Withdrawal: http://tools.google.com/dlpage/gaoptout?hl=de

Privacy settings:  https://myaccount.google.com/privacycheckup?utm_source=pp&utm_medium=Promo-in-product&utm_campaign=pp_intro&pli=1

More about Google Analytics: If you have given your consent, our Website uses Google Analytics 4, a web analytics service provided by Google LLC. The responsible party for users in the EU/EEA and Switzerland is Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). 

Scope of processing: Google Analytics 4 uses cookies that enable an analysis of Your use of our websites. Google Analytics 4 has IP address anonymization enabled by default. Due to IP anonymization, your IP address will be shortened by Google within member states of the European Union or in other states party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. According to Google, the IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Recipients of the data are/may be, in particular: 

  • Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (as processing party under Article 28 GDPR). 

  • Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA

  • Alphabet Inc, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA

It cannot be ruled out that US authorities may access the data stored by Google.

The lifetime of cookies is 14 months. 

Through Google Analytics the Data Controller uses Consent Mode v2. Consent Mode v2 is a framework designed to integrate website visitor consent preferences with Google's advertising and analytics tools which enables to collect pings of analytical and marketing data depending on the consent given or declined by Users. With it, websites can adjust how these tools behave based on the consent status of website visitors, particularly regarding cookies and data collection. This tool enables to collect such analytical cookies only if a User has consented to do so. Depending on whether you gave consented to or not, any such cookies will or will not be collected. 


  • 2. Google Tag Manager

  • We use Google Tag Manager provided by Google LLC, USA. Google Tag Manager may collect some aggregated data about tag firing in order to monitor and provide diagnostics about system stability, performance and installation quality. This data does not include user IP addresses or any measurement identifiers associated with a particular individual. Google Tag Manager does not collect, store or share any information of visitors to the sites, including URL addresses and diagnostics information. The exception is data stored in standard HTTP request posts which are deleted in full within 14 days upon receipt. 

For further details on How Google Tag Manager uses the collected data, see Terms and Conditions: 


Google Privacy Policy: https://policies.google.com/privacy?hl=pl

Terms of Use of Google Tag Manager:


  • 3. Our Website keeps social media add-ins converting to our social profile sites and platforms, as aforementioned, and analytics and marketing tools, like:

​a. META (Facebook) Pixel 

META (Facebook) Pixel is an analytical add-in, a snippet of code that allows us to track, monitor visitor or browser activity on our website or who showed interest in or took action on our site. Whereas data collected by this tool are anonymised (location, gender, age, user’s online activity and behaviour) the provider may combine this data with data collected in connection with your activity on its website. META (Facebook) Pixel helps us determine and measure the effectiveness of our ads, retarget or define custom audience and enables to track how they respond to our content. 

For more details see: https://pl-pl.facebook.com/business/help/742478679120153?id=1205376682832142.​

​b. TikTok Pixel 

The Tik Tok Pixel is a piece of code that we place on our Website that allows us to share TikTok events on the website via browser. This tool enables us to track site traffic and analyse advertising campaign efficiency to optimise marketing content.

For more information on this tool see: https://ads.tiktok.com/help/article/tiktok-pixel?lang=pl-PL https://ads.tiktok.com/help/article/using-cookies-with-tiktok-pixel?redirected=2

  • 4. Third party advertising partners

  • Our advertising partners may use advertising cookies to display marketing content or adds which, at their own discretion, best targets user’s interests and in order to enable marketing analytics in the Service. Our third party partners in advertising use their cookies under their own privacy policies (inter alia to receive more personalised, targeted or customised advertising that is displayed on websites operated by these partners). We advise you to read the list of partners in advertising. Advertising cookies do not store any personally identifiable information about users. They are limited inter alia to information like location, or whether you clicked on our advertising and whether it lead to finalised purchase. 

9. Changes to the Privacy and Cookie Policy 

  1. From time to time, our policies will be reviewed and may be revised. We reserve the right to change our Privacy & Cookie Policy at any time. 
  2. Any revisions to our Privacy & Cookie Policy will be notified to you by posting an updated version of the policy on our website. 
  3. Changes to this Policy shall become effective upon publication.